UW - Singapore's First Hybrid Entertainment, Lifestyle and Social News Magazine.

First launched as You Weekly in 2001, the magazine celebrates 2006 with a new look.

Renamed UW and adopting a new Chinese title,
"优1周", the publication is now in a larger format, making it Singapore's biggest entertainment and lifestyle magazine ever!

Incorporating a brand new story-telling capsule-style social news section, UW is a magazine with a difference. In addition, the scope of Lifestyle trends has been broadened to include sports, travel, health, fitness, fengshui and many more. Entertainment coverage remains unmatched as the magazine continues to report on exciting happenings not just in Singapore but also Hong Kong, Taiwan, Korea, Japan and Hollywood.

Interactivity with readers includes a hotline to call in to share news and updates, thereby encouraging active reader participation.

Exciting, incisive and refreshing, UW is an engaging hot read every week!

Circulation: 80,000