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SmartKids Asia partners with The Straits Times and National Library Board for its 2017 edition

Singapore, 14 March 2017 – SmartKids Asia is back from 17 to 19 March 2017 at Singapore Expo Hall 6 for its sixth installation since it started in 2012. This year, SmartKids Asia partners The Straits Times Schools team to introduce two new additions to the educational event.

To commemorate the 75th anniversary of the fall of Singapore, The Straits Times Young Storymakers Camp, will make its debut at SmartKids Asia. The two-day camp is built on the idea of bringing young explorers back in time, and into the shoes of a war reporter. Participants from ages nine to 12 will get to walk through Singapore’s rich history, and learn news reporting techniques from The Straits Times journalists. 

Also making its debut is 
The Straits Times Parenting Masterclasses – a two-day seminar for parents to learn and discuss parenting tips from experts such as Sha-En Yeo, a positive psychology coach and award-winning author. The News-in-Education specialists from The Straits Times Schools Team will also discuss how news stories are useful resources for imparting character education and English language skills to pupils. 

In partnership with National Library Board, the event will unveil 
SmartKids Asia Storyland for the first time. For three days, this segment will showcase timeless classics in the form of theatrical plays and storytelling from Goldilocks & The Three Bears, Little Red Riding Hood to Hansel & Gretel, and more. 

Pororo Park Singapore, the 
Official Play Partner of SmartKids Asia 2017, will also be a part of SmartKids Asia Storyland presenting a rendition of Jack & The Beanstalk featuring its main character, Pororo The Penguin. 

Organised by Sphere Exhibits Pte Ltd, a wholly-owned subsidiary of Singapore Press Holdings Ltd (SPH), SmartKids Asia will take place on 17 – 19 March fromFriday to Sunday at 10am – 9pm (17 – 19 March) and 10am – 8pm (19 March) at Singapore Expo, Hall 6.

Visitors at SmartKids Asia 2017 can also look forward to the following activities:

1. Meet & Greet sessions

SmartKids Asia will bring forth two sets of popular characters: My Little Pony featuring Apple Jack, Twilight Sparkle and Rainbow Dash; and Pororo & Friends featuring Pororo, Krong and Petty for three days of performances and Meet & Greet sessions. 

2. Free Trial Classes

Three days of trial classes from educational and enrichment providers will happen from 10am to 8pm daily. The programmes are tailored for ages 2 – 12 years old, encompassing English, Maths, Science, technology, arts and more. Registration is available here.

3. Daily Stage Activities
A comprehensive set of stage segments from various exhibitors encompassing education, the arts and sports at SmartKids Asia.

4. SmartKids Asia Activity Area
The Activity Area will have hands-on activities specially crafted for parents and children ages 3 to 7. Parents can look forward to arts and crafts activities such as puppet-making, cake-pop making and printmaking from partners such as Playeum, and Spurbox.

5. Daily Lucky Draws with prizes worth more than $10,000
Visitors will be entitled to one chance in the lucky draw with every receipt of purchase. Happening daily at 7.30pm, $10,000 worth of prizes will include a family suite at Amara Sanctuary Resort worth $2,800, family passes to Bounce Singapore and many more.

6. Goodie Bag Giveaway (Worth up to $50)
With a total of 1,500 goodie bags to be given away, registrants are to redeem the Goodie Bags at the event from 10am onwards. Participants can reserve a goodie bag through pre-registration on SmartKids Asia Facebook page or be the first 200 to queue at the door. 

7. SmartKids Asia’s Fun Passport
The Fun Passport is an interactive activity for children of all ages. Participants are to complete activities from different pit stops held at various booths. Completion of the Fun Passport entitles one to spin the prize wheel with exclusive prizes up for grabs.

8. SmartKids Asia Talent Time
As a new stage segment, Talent Time is open to children from all walks of life to display skills and talents in the areas of dancing, singing, and playing an instrument for the coveted title of SmartKids Asia Talent Time champion. The top participants will walk away with prizes worth more than $1,000 in total. Registration is available here

9. SmartKids Asia Art Contest
In partnership with The Dim Sum Place, a new F&B joint by the creators of The Ramen Stall, the art competition caters to children ages 9 – 12 to showcase their creativity at SmartKids Asia. The top 10 winners will walk away with retail vouchers from The Dim Sum Place worth more than $500 and more. Registration is available here

10. Stabilo Junior Colouring Contest
SmartKids Asia and Stabilo is introducing a Colouring Contest for children in the younger age group of 5 to 8 years old. Happening on all three days, the winners of the contest will walk away with prizes worth more than $500 in total. Registration is available here.

10. SmartKids Village 
In collaboration with partners such as MARIGOLD UHT Milk, the SmartKids Village offers complimentary snacks and drinks to children of all ages. The complimentary foods will be available at varying timeslots throughout the day. Limited quantities will be available each day.   

For more information on the latest updates and event highlights, visit www.smartkidsasia.com or www.facebook.com/smartkidsasia.

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E 


For more information, please contact:

Jeslyn Wong (Ms)
Marketing Manager 
Sphere Exhibits Pte Ltd
DID: 6319 1845
Email: jeslynw@sph.com.sg

Chua Pei Ling (Ms)
Corporate Communications & CSR Senior Executive
Singapore Press Holdings Ltd
DID: 6319 1895

Email: plchua@sph.com.sg


About Sphere Exhibits Pte Ltd 


A wholly owned subsidiary of Singapore Press Holdings (SPH), Sphere Exhibits, which stands for "SPH Events, Roadshows and Exhibitions", aims to be the leading events company catering to a diverse mix of trade and consumer clientele. 

Backed by a committed and experienced team of professionals and SPH's comprehensive range of media platforms, Sphere Exhibits’ shows, events and exhibitions centre on unique concepts that attract local audiences and regional participants. Among Sphere Exhibits' events are The IT Show, COMEX, Licence2Play, Asian Masters, Gourmet Japan and Kidz Academy. 

Leveraging on its expertise in event conceptualisation, planning and execution, Sphere Exhibits delivers memorable and quality events that meet the objectives of its clientele and partners. 

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms, ranging from print, digital, radio and out-of-home media. 


SPH owns award-winning newspapers, magazines and best-selling books in both print and digital editions, as well as online classified businesses in the region. In addition, SPH has two English radio stations and one Chinese radio station, an out-of-home digital advertising unit, a regional events and conferences arm, and runs a chain of modern retail convenience stores. SPH also has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today.

SPH REIT comprises Paragon, a premier upscale retail mall and medical suite/office property in Orchard Road and The Clementi Mall, a mid-market suburban mall. SPH's latest retail development is The Seletar Mall located in Sengkang. 

For more information, please visit www.sph.com.sg