SPH Magazines Acquires Leading
It Media Company Hardware Zone Pte Ltd

Singapore, 29 September 2006 - SPH Magazines Pte Ltd (SPHM),
a wholly-owned company of Singapore Press Holdings Limited, today
announced its acquisition of Hardware Zone Pte Ltd and its subsidiaries
(HWZ). The total investment to purchase HWZ is S$7.1 million.
HWZ is the leading IT media company in Asia, providing marketing
channels and services to the information communications, technology
and interactive entertainment industry. It has operations in Singapore,
Malaysia, Thailand, Philippines, Indonesia, China and Australia,
publishing prolific IT magazine titles , namely HWM, GameAxis Unwired
and PHOTOVIDEOi, along with operating popular online portal www.hardwarezone.com
which has monthly pageviews of more than 35 million.
Mr Loh Yew Seng, Chief Executive Officer (CEO) of SPHM said, Weve
been interested in expanding our magazine portfolio to include IT
publications and HWZ is the perfect match for us. HWZs entrepreneurial
management team has done a commendable job in growing HWZ to what
it is today. HWZ will be able to complement SPHMs existing
online and print media portfolios especially in the IT verticals.
Commenting on the investments by SPHM, Jackie Lee, CEO of HWZ said,
"We are very excited to be joining Singapores leading
newspaper and magazine publisher as we bring together complementary
visions of growing beyond print and beyond Singapore. Tapping onto
their extensive reach locally and regionally, we are confident and
bullish that our brands and products will continue to grow further."
The online magazine business strategy of HWZ will complement the
strong print magazine business of SPHM and this will boost SPHMs
profile in the region as a major publisher with multi-platforms
to offer readers and advertisers.
The acquisition of HWZ represents a further step in SPHM realising
its ambition of becoming a major magazine publisher in the region,
following the 2004 acquisition of the titles under Blu Inc, and
other acquisitions in Singapore and Thailand. Mr Arthur Seet, Chairman
of SPHM said, HWZ is a young company with strong management,
we believe that given SPHMs publishing expertise and resources,
HWZ has significant potential to grow further.
Issued by SPH Magazines Pte Ltd
Co. Regn No.: 196900476M
For more information, please contact:
Mr Francis Mah / Ms Lye Peixian
Assistant Manager / Executive
Corporate Communications Division
Singapore Press Holdings Ltd
DID: (65) 6319 1028 / 6319 1225
Fax: (65) 6319 8150
Email: mahys@sph.com.sg /
peixian@sph.com.sg
About SPH Magazines Pte Ltd
A leading publisher in Singapore and the region, SPH Magazines Pte
Ltd is a wholly-owned subsidiary of media giant Singapore Press
Holdings Limited.
With a proven track record for sterling editorial content &
award-winning designs, SPH Magazines raises the bar as a dynamic
magazine publisher. In its stable are over 80 titles in English
and Chinese, covering lifestyle, fashion, beauty, society, bridal,
health, mens lifestyle, movies, automobile, parenting, décor
and business. All the newsstand publications, including flagship
title Her World, and other well-known titles such as Female, The
Peak, Home and Décor, Nuyou and Torque are among the highest-circulating
titles and best-read in their respective lifestyle category.
In addition, an established editorial unit provides excellent custom
publishing services to major corporate clients by producing custom
lifestyle magazines, newsletters and other collateral to meet their
business needs.
With a vision to continue growth regionally, SPH Magazines is set
to become Asias publishing powerhouse. It has editorial offices
in China, Thailand, Malaysia and Indonesia. Magazines in its fold
have achieved strong market presence in their respective sectors,
as well as distinguished track records and solid reputations.
At SPH Magazines, the promise is to deliver its best to meet the
diverse needs and interests of readers and advertisers.
About Hardware Zone Pte Ltd
As the leading IT media company in Asia, Hardware Zone Pte Ltd is
a provider of marketing channels and services to the information
communications, technology and interactive entertainment industry.
Hardware Zone Pte Ltd publishes prolific IT magazine titles across
Asia, namely HWM, GameAxis Unwired and PHOTOVIDEOi, operating in
Singapore, Malaysia, Thailand, China, Philippines, Indonesia and
Australia along with popular online portal www.hardwarezone.com
which has to date, a monthly viewership of more than 35 million
page impressions.
Capitalising on its editorial strength and creative marketing strategies,
Hardware Zone Pte Ltd offers to marketers integrated media solutions
and effective reach to IT consumers via our magazines, Internet
products, research, direct marketing services, education and training,
as well as events management. http://www.hwzcorp.com
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