Audio Commercials
Capture our listeners’ attention with your enticing audio advertisement. SPH Media’s English and Chinese radio stations engage listeners with the latest music, news and lifestyle content anytime, anywhere.
- Deliver targeted messages through radio, a trusted medium
- Connect with listeners anytime, anywhere
- Cost-efficient
Ad Type
Radio
Ad Examples
Ad Specifications
Last updated: April 2023
Audio Commercials can be scripted and pre-produced to varying lengths — 30, 45, 60, 90, or 120 seconds.
Available on all SPH Media radio stations.
Decide on the preferred timebelt (time period) to run your advertisement:
- Morning - 6am to 10am
- Lunch - 10am to 1pm
- Day - 1pm to 4pm
- Evening - 4pm to 8pm
- Night - 8pm to 12 midnight
Submit an enquiry to our team.
Audio Medium:
- CD Audio
- CD Data
- Download link(s)
Audio Format:
- MP3, 16-bit stereo 320kbps
- WAV, 16-bit stereo 44kHz
SPH Radio reserves all rights to reject any commercial that does not fulfill the above technical requirements.
Deadlines
| Day Of Broadcast | Contract Submission Deadline | Material Submission Deadline |
|---|---|---|
| Monday | Thursday 12 Noon | Friday 12 Noon |
| Tuesday | Friday 12 Noon | Monday 12 Noon |
| Wednesday | Monday 12 Noon | Tuesday 12 Noon |
| Thursday | Tuesday 12 Noon | Wednesday 12 Noon |
| Friday | Wednesday 12 Noon | Thursday 12 Noon |
| Saturday | Thursday 12 Noon | Friday 12 Noon |
| Sunday | Thursday 12 Noon | Friday 12 Noon |
Any commercial clips must be submitted to SPH Radio 2 working days prior to airtime.
- Scripts meant for vetting must reach the SPH Media radio copywriting team 2 working days prior to production for approval.
- Lead time to production will be 2 weeks.
- The specified lead time excludes Saturdays, Sundays and public holidays.
All materials will be removed after 6 months unless there is any prior arrangement for collection of materials.
SPH Radio reserves all rights to reject any commercial that does not fulfill our requirements.
T&C apply. For more information: Advertising Terms and Conditions & Guidelines