Audio Pre-roll

Audio

Enjoy high recall for your brand by having your message played before our listeners’ desired audio content. Our pre-roll ads are great for raising brand awareness and driving purchase intent.

Deliver targeted messages to the right captive audience
Connect with listeners anytime, anywhere
Cost-efficient

Ad Type
Digital Radio / Podcast, Radio

Ad Examples

Training Vision Institute Audio Pre-roll Awedio

PLATFORM Radio, Podcast

DURATION 30 seconds

Haze Free Foodstand Audio Pre-roll Awedio

PLATFORM Radio, Podcast

DURATION 30 seconds

Ad Specifications

Last updated: April 2023

Audio Pre-rolls

These are 15 to 30-second radio advertising spots that are played prior to live radio or podcasts. Available on all SPH Media radio stations.

Audio Duration:

Between 15-30 seconds

Audio Format:

MP3 containers
Maximum file size of 15 MB
Bit-rate of 32 Kbps to 320 Kbps 1 or 2 channels

SPH Radio reserves all rights to reject any commercial that does not fulfil the above technical requirements.

Deadlines

Booking Deadlines

Day Of Broadcast	Contract Submission Deadline	Material Submission Deadline
Monday	Thursday 12 Noon	Friday 12 Noon
Tuesday	Friday 12 Noon	Monday 12 Noon
Wednesday	Monday 12 Noon	Tuesday 12 Noon
Thursday	Tuesday 12 Noon	Wednesday 12 Noon
Friday	Wednesday 12 Noon	Thursday 12 Noon
Saturday	Thursday 12 Noon	Friday 12 Noon
Sunday	Thursday 12 Noon	Friday 12 Noon

Copy & Material Submission Deadline

Any commercial clips must be submitted to SPH Radio two working days prior to airtime.

Scripts meant for vetting must reach the SPH Radio copywriting team 2 working days prior to production for approval.
The specified lead time excludes Saturdays, Sundays and public holidays.

All materials will be removed after 6 months unless there is any prior arrangement for collection of materials.

T&C apply. For more information: Advertising Terms and Conditions & Guidelines