Leaderboard Banner

Digital

Leaderboard banners are a highly popular ad format that are placed at the top of a webpage. With its reader-friendly dynamic images and highly visible position, this rectangular ad is suitable for both brand-building and tactical marketing.

Ad Type
Standard Banner

Ad Examples

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Leaderboard Banner - Desktop & Mobile

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Leaderboard Banner - Desktop & Mobile

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Leaderboard Banner - Mobile

Ad Specifications

Last updated Apr 2025

Desktop

Leaderboard

Dimensions (W x H)	728 x 90 px
Maximum File Size	500 KB
File Type	JPG, GIF, PNG, HTML5

Super Leaderboard

Dimensions (W x H)	970 x 90 px
Maximum File Size	500 KB
File Type	JPG, GIF, PNG, HTML5

Mobile

Large Image

Dimensions (W x H)	320 x 100 px
Maximum File Size	500 KB
File Type	JPG, GIF, PNG, HTML5

Image

Dimensions (W x H)	320 x 50px
Maximum File Size	500 KB
File Type	JPG, GIF, PNG, HTML5

Tablet

Dimensions (W x H)	728 x 90 px
Maximum File Size	500 KB
File Type	JPG, GIF, PNG, HTML5

Things to note:

Provide 1 click-through URL.
Each campaign is allowed a maximum of 3 creatives
For all brands except Tech In Asia, file sizes that go beyond the stated specifications require third party ad serving with secured tags. Only third party ad impressions and click tracking are allowed, with a limit of 1 impression tracker and 1 click tracker for each creative set.
For all brands except Tech In Asia, Leaderboard ads must follow our HTML5 guidelines. Flash files converted to HTML5 using Swiffy are not allowed.
It is optional to provide additional creative files in 2x density for higher retina devices. This is not applicable for HTML5 or third party ad hosting.
Animated GIF ads to keep to max 15 seconds

Submission Deadline

For all brands (except Tech In Asia), 3 working days prior to the campaign launch for static image material submission.
For Tech In Asia, 1 week prior to campaign start date.
T&Cs apply.

For more information: Advertising Terms and Conditions & Guidelines