Mobile Scroller

Digital

Mobile Scroller ads appear within articles and span the entire page. Readers will need to scroll through the ad to continue reading the article, ensuring high visibility and engagement.

Ad Type
High Impact, Video

Ad Examples

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Mobile Scroller

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Mobile Scroller

Ad Specifications

Last updated: Oct 2025

Image Only Specifications

Dimensions (W x H)	750 x 1334 pixels
Maximum File Size	500 KB
File Type	JPG, PNG or GIF
Required File Format (for creatives produced by SPH)	Layered PSD file and fonts

Guidelines

For best visibility, please place key visuals, logos, and text within the safe area so they remain clearly visible on the page.

Video With Image Specifications

Image

Dimensions (W x H)	750 x 1334 pixels
Maximum File Size	500 KB
File Type	JPG, PNG or GIF
Required File Format (for creatives produced by SPH)	Layered PSD file and fonts

Video

Aspect Ratio	16:9 aspect ratio
Maximum File Size	Video file: 2 MB
File Type	- Video file format in MP4 - Duration of video should be between 6 to 30 seconds - Encode the video file in the H.264 codec - Export your video file in 16:9 aspect ratio

Guidelines

For best visibility, please place key visuals, logos, and text within the safe area so they remain clearly visible on the page.

Full Screen Video Specifications

Full-Screen Video

Dimensions (W X H)	750 x 1334 px (9:16 aspect ratio)
Maximum File Size	Video file: 2 MB
File Type	- Video file format in MP4 - Duration of video should be between 6 to 30 seconds - Encode the video file in the H.264 codec - Export your video file in 9:16 aspect ratio

Guidelines

For best visibility, please place key visuals, logos, and text within the safe area so they remain clearly visible on the page.

Things to note:

Provide 1 click-through URL.
Third-party tags are not allowed. Only 1 impression tracker and 1 click tracker will be permitted for a single set of creative materials.
The close button will be provided by SPH Media.
If creative is provided by the client for adaption by SPH Media:
- Submit ad creative per specification for scheduling at least 5 working days prior to the launch of the campaign.
- If necessary, provide the ad creative source files in PSD or AI layered files including fonts or images and MP4 for video.
- There will be a maximum limit of 3 creatives per campaign. The cost for the first creative will be absorbed by SPH Media while the remaining two creatives are subject to adaptation cost.
If creative production by SPH Media:
- Provide the ad creative source files in PSD or AI layered files including fonts or images and MP4 for video.
- Lead time at least 10 working days prior to the campaign launch.
- SPH Media will allow up to 3 rounds of changes. Final changes need to be confirmed no later than 3 working days prior to the campaign launch.
- There will be a maximum limit of 3 creatives per campaign. These are subject to adaptation and production fees.
- Client to provide applicable brief and requirements. The quote will be provided based on requirements.
The video will autoplay in mute as default.

Submission Deadline

Production of creative done by client

Submit ad creatives for scheduling at least 5 working days prior to the campaign launch

Production of creative done by SPH Media

Submit the ad creatives for scheduling at least 10 working days prior to the campaign launch
Refer to the Types of Mobile Scroller section for the accepted file formats and source files required

T&C apply. For more information: Advertising Terms and Conditions & Guidelines