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HardwareZone.com teams up with MatchMove Games

Leading Asian computer hardware portal to provide games for its users

Singapore, 4 November 2010 – Leading I.T. portal HardwareZone.com has teamed up with Singapore’s MatchMove Games to provide gaming entertainment to its users.

Under the partnership, HardwareZone.com and MatchMove Games have released a co-branded games site, hardwarezone.matchmovegames.com, which is powered by MatchMove Games’ gaming and social networking platform.
Through this new games site, HardwareZone.com users will have access to hundreds of popular casual games from some of the world’s top developers, as well as a number of social games that have recently been released on the MatchMove Games site.

Users will also be able to use MatchMove Games’ rapidly growing social gaming platform, which allows them to add friends, share in-game items, and post messages on each other's profiles.

MatchMove Games CEO Shailesh Naik said: "We are happy to announce our partnership with HardwareZone.com. We believe that their tech-savvy users will be delighted to have gaming entertainment added to the quality content that is already available at HardwareZone.com.”

Vijay Anand, Editor, HardwareZone.com, said: “MatchMove Games' content will add another level of engagement to users at HardwareZone.com. We are already known for providing an excellent database of hardware and consumer electronics prices, excellent reviews of the latest gadgets, as well as having the premier forums for tech-related chatter in Singapore. We have over 400,000 active registered users. Providing a world-class games offering to them is a natural step in our portal's evolution, and one that we're very excited about.”

MatchMove Games is also the exclusive online games provider for industry leaders such as Yahoo! Southeast Asia, Alt Media (Malaysia), Detik and Kompas in Indonesia as well as StarHub in Singapore. Earlier this year, the company also partnered Singapore Press Holdings to offer online games to readers of AsiaOne, Straits Times RazorTV and STOMP.


ISSUED BY SPH MAGAZINES PTE LTD.
Co. Regn No.: 196900476M


For media and business/partnership inquiries, please contact:

Hazel Lee
Assistant General Manager

SPH Magazines Pte Ltd
HP: 8399 5030
Email:
hazellee@sph.com.sg

Carlo Coloma
MatchMove Games Pte Ltd
HP: 9237 6337
Email:
carlo@matchmovegames.com

Nelly Jimron
VP – Business Development
MatchMove Games Pte Ltd
Email: nelly@matchmovegames.com

Adrian Cheong
Manager
Corporate Communications
Singapore Press Holdings Ltd
DID: 6319 2261
Email:
cheongcy@sph.com.sg

About HardwareZone.com

HardwareZone.com is the leading online portal in the region with monthly page views exceeding 35 million. From a computer hobby site, HardwareZone.com has grown into a reputable technology portal in South-East Asia, covering both computer hardware and consumer electronics. Serving out quality news and reviews, the site also boasts key services such as the highly successful Price Guides, Forums and Marketplace sections, offering a one-stop IT portal experience in Asia Pacific, namely Singapore, Malaysia, the Philippines, Thailand and Australia. The portal also continuously clinches the #1 site award for 3 different categories from Hitwise (Singapore), namely Computer & Internet - Hardware, News & Media - IT Media and Computers & Internet - Social Networking & Forums.


About Matchmove Games

MatchMove Games is a Singapore-based games provider serving computer game enthusiasts across Southeast Asia. MatchMove Games provides gamers with an entertaining and unique venue where they can purchase or play games, make friends, virtual enemies and even take part in events with the chance to win prizes and recognition for their skills. Their advanced game platform will offer games from numerous genres, including Casual Games, Social Games, MMOs, and Music games. MatchMove Games is the exclusive casual games provider for Yahoo! Southeast Asia. It is also the exclusive games provider for Detik and Kompas in Indonesia, as well as Alt Media in Malaysia.

About SPH Magazines

A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of media organisation Singapore Press Holdings Limited.

With a proven track record for sterling editorial content,award-winning designs and creative solutions, SPH Magazines raises the bar as a dynamic publisher. In its stable are about 100 titles in English and Chinese, covering lifestyle, fashion, beauty, society, bridal, health, men's lifestyle, automobile, parenting, décor, new media and business. All the newsstand publications, including flagship title Her World, and other well-known titles such as Female, The Peak, Home and Décor, Nuyou, Torque and HWM are among the highest-circulating titles and best-read in their respective lifestyle categories.


In addition, websites such as HerWorld.com and HardwareZone.com have extended its reach online, engaging readers with interactive content, capturing audience beyond print.

SPH Magazines' established editorial unit provides excellent custom publishing services to major corporate clients by producing custom lifestyle magazines, newsletters and other collaterals to meet their business needs. ClickTRUE Pte Ltd, a subsidiary of SPH Magazines, is a Pay Per Performance online marketing company specialising in Online Media Planning, Search Engine Marketing and Optimisation, Web Analytics Consultancy and Landing Page Optimisation.

With a vision to continue regional growth, SPH Magazines is set to become Asia's publishing powerhouse, with a presence in China, Hong Kong, India, Indonesia, Thailand, Malaysia, The Philippines and Vietnam. Products in its fold have achieved strong market presence in their respective sectors, as well as distinguished track records and solid reputation.


In line with this vision, SPH Magazines has acquired 34% of Antarctica Interactive Private Limited, the holding company of the Luxury Insider Group. It is an integrated luxury media company which owns online publications Luxury-Insider.com, Inluxe.cn, as well as the luxury print magazine BACCARAT Magazine in Hong Kong.

As a Publisher of Choice, SPH Magazines aims to deliver the best to meet the diverse needs and interests of readers and advertisers.

Visit
www.sphmagazines.com.sg for more information.