Singapore, 2 January 2013 – From today onwards, advertisers can use the PropAdbooker, a brand-new and free mobile app by CATS Classified, to book their property advertisements in Singapore Press Holdings' (SPH) newspapers while on the go.
This hassle-free process simply requires advertisers to type their text, pick the publication and insertion dates, and submit their order. They can then view their booking details in their "history" log. Once the booking is confirmed via a call from one of our representatives, advertisers just need to look out for their advertisements in the newspapers.
With this new app, advertisers get to book advertisements at their convenience, save on waiting time, and use the same text to arrange for advertisement bookings in as many publications as they wish. Text saved in the "history" log may also be recalled and amended for future advertisement bookings.
The app, which is available on all iOS and Android devices, provides an additional channel to the already comprehensive avenues of booking an advertisement through CATS Classified, such as via the phone, SMS, fax, online and email.
Furthermore, from now till 31 Jan 2013, every advertisement booked via the PropAdbooker app entitles the advertiser to a chance to win one of two $100 cash cards in a weekly lucky draw. A total of eight cash cards will be given away.
PropAdbooker is available for download on the Apple App Store and Google Play.
Advertisers can look forward to the vehicle advertisement booking mobile app, which will be launched by CATS Classified soon.
Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E
For more information, please contact:
Belinda Wan (Ms)
Advertising & Promotions
CATS Classified, Marketing Division
Singapore Press Holdings Limited
DID: 6319 5984
Kim Soo Nan (Mr)
Head, Advertising & Promotions
Singapore Press Holdings
DID: 6319 5978
Gary Yeo (Mr)
Singapore Press Holdings Limited
DID: 6319 1225
About CATS Classified
CATS Classified is part of the Marketing Division of Singapore Press Holdings Limited. It offers the most comprehensive marketplace for products, services and employment through CATS Classified in The Straits Times, Lianhe Zaobao, Lianhe Wanbao, Shin Min Daily News, CATS Klassified in Berita Harian & CATS Fastads in The New Paper.
About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.
Newspapers, Magazines and Book Publishing
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 270 million page views with 18 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs (STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, omy.sg and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.
In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today.
Events and Out-of-Home Advertising
SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPH MediaBoxOffice.
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its second retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. SPH‘s latest retail development project, The Seletar Mall, is slated for completion by end 2014.
For more information, please visit www.sph.com.sg