Singapore, 11 January 2013 – This year, readers can tell their partners exactly what they mean to them, at no charge, in Singapore Press Holdings' CATS Classified Valentine's Lovelines.
For the first time since the inception of this campaign, readers can have their dedications to their other half published for free in The Straits Times or Lianhe Zaobao. They are free to express their love, commemorate their wedding anniversary or even apologise to their partner.
Submissions of up to 50 words are free. For those who desire longer messages or to include photographs in their dedications, normal advertisement charges will apply. For such paid advertisements, advertisers may also choose to have their ads printed in full colour for an additional 30 per cent of the total advertisement cost.
In addition, all entries that have a ‘funny’ element will automatically be entered for a contest titled “My Funny Valentine”, this year’s Lovelines theme. The theme was chosen because it touches on the importance of humour in a relationship. CATS Classified hopes to inspire readers to share what they find most amusing and lovable about their partner, as well as their funny love stories – in no more than 50 words.
The top two submissions of the “My Funny Valentine” contest will win a romantic couple’s package to W Singapore, a brand-new hotel at Sentosa Cove. The package will include a night’s stay at the hotel’s Marvellous Suite, an indulgent experience at Away spa, and a delightful meal at Skirt, W Singapore’s grill restaurant.
Readers can send in their submissions adhering to the theme "My Funny Valentine" by logging on to http://www.cats.com.sg/
Each entry must be accompanied by the name, age, gender, NRIC number, address and contact number of the person submitting the dedication, as well as the publication of their choice (i.e. The Straits Times or Lianhe Zaobao).
The two winning dedications and other selected entries will be published on 14 February 2013.
Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E
For more information, please contact:
Belinda Wan (Ms)
Advertising & Promotions
CATS Classified, Marketing Division
Singapore Press Holdings Limited
DID: 6319 5984
Kim Soo Nan (Mr)
Head, Advertising & Promotions
Singapore Press Holdings
DID: 6319 5978
Gary Yeo (Mr)
Singapore Press Holdings Limited
DID: 6319 1225
About CATS Classified
CATS Classified is part of the Marketing Division of Singapore Press Holdings Limited. It offers the most comprehensive marketplace for products, services and employment through CATS Classified in The Straits Times, Lianhe Zaobao, Lianhe Wanbao, Shin Min Daily News, CATS Klassified in Berita Harian & CATS Fastads in The New Paper.
About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.
Newspapers, Magazines and Book Publishing
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 270 million page views with 18 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs (STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, omy.sg and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.
In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today.
Events and Out-of-Home Advertising
SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPH MediaBoxOffice.
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its second retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. SPH‘s latest retail development project, The Seletar Mall, is slated for completion by end 2014.
For more information, please visit www.sph.com.sg