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Lianhe Wanbao's charity drive raised more than $140,000 for charity

Fourth beneficiary Yong-en Care Centre to receive $33,000

Singapore, 13 June 2013 –
 Lianhe Wanbao, an evening daily of Singapore Press Holdings (SPH), celebrates its 30th anniversary in 2013 with the theme “晚报真情30” or “Wanbao – 30 Years of Dedication”. 

As part of its celebrations, Lianhe Wanbao had initiated a charity drive campaign called "
一分钱、一份情、买晚报、献爱心" or “A Heart of Gold Starts with a Cent” in February, and has been making donations to various charity organisations. Today, Lianhe Wanbao will be presenting a cheque for $33,000 to Yong-en Care Centre. 

Since March, Lianhe Wanbao has made donations to different charity organisations each month. They are:

  • Thong Chai Medical Institution - $33,000
  • Singapore Buddhist Lodge - $45,743
  • "Big Love" Child Protection Service by Marine Parade Family Service Centre - $34,000
  • Yong-En Care Centre - $33,000

Mr Chua Chim Kang, Editor of Lianhe Wanbao, said: “On behalf of Lianhe Wanbao, I would like to thank our readers for supporting our charity drive. I'm sure the beneficiaries are most delighted to know that the community is behind them, and they are not alone in facing their challenges in life. The theme of our anniversary is 30 Years of Dedication, and we are pleased to partner our readers in dedicating our help to society.” 

Besides this charity drive, other activities that Lianhe Wanbao has organised for its readers this year include:

  • An outdoor healthy living mass workout event on 13 January
  • Royal Caribbean Cruises “Best of Malaysia” 4D3N cruise tour with Lianhe Wanbao’s renowned food critic 阿伦 or Alan Ng from 1 – 4 March
  • An anniversary charity event titled "晚报真情30爱心关怀日" on 9 March, which featured a special edition of its popular CoffeeTalk series with Chinese billionaire entrepreneur and philanthropist Chen Guangbiao as guest speaker
  • Special coupon promotions in Lianhe Wanbao’s 30th anniversary supplement on 16 March
  • Annual Lianhe Wanbao Health & Beauty Fair from 4 – 5 May at the Sands Expo and Convention Center
  • 30th Anniversary Taiwan Gourmet Food Pairing event on 12 May.


Readers can look forward to more exciting initiatives and events organised by Lianhe Wanbao, including the launch of Lianhe Wanbao in digital format in late August and more events to help underprivileged Singaporeans. 

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E


For more information, please contact:


Mr Adrian Cheong
Manager
Corporate Communications & CSR Division
Singapore Press Holdings Ltd
DID: 6319 2261
HP: 9798 6097
Email: 
cheongcy@sph.com.sg

About Lianhe Wanbao

One of the two evening Chinese dailies, Lianhe Wanbao, was established on March 16, 1983 to provide the latest news, with special emphasis on human interest stories and community happenings.


Its bold, lively reports and creative layout provide an entertaining read for readers after a hard day’s work. The use of simpler Chinese in the newspaper makes it easy to read and enjoy. Lianhe Wanbao has won over a growing pool of loyal readers with its editorial style.

Lianhe Wanbao is also the leading source of information on health and wellness for the Chinese middleclass. It also seeks to reinforce its brand positioning as a strong content provider in health and wellness news to all readers through related events and promotions.

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers, Magazines and Book Publishing 
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 3.05 million individuals or 76 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 270 million page views with 18 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs
(STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, 
omy.sg and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.

Broadcasting
In the radio business, SPH has a 92.9% per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. 

Events and Out-of-Home Advertising
SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPH MediaBoxOffice.

Properties
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its second retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. SPH‘s latest retail development project, The Seletar Mall, is slated for completion by end 2014.

For more information, please visit 
www.sph.com.sg