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Great deals and rewards at the latest edition of Baby Baby 2013

A one-stop information and bargain hunting event for new & expectant parents

Singapore, 1 July 2013 – Visitors to Baby Baby 2013 can expect great deals aplenty. Organised by Sphere Exhibits Pte Ltd, a wholly owned subsidiary of Singapore Press Holdings (SPH), the exhibition will be held at Singapore Expo Hall 6A from 12 to 14 July, from 11am to 9pm daily. Admission is free.

An exhibition for new and expectant parents, Baby Baby will showcase a wide variety of products and services for bargain hunting and is represented by major brands with amazing exclusive deals that cannot be matched elsewhere. Exhibitors will be on hand to showcase their most popular items, new product launches, as well as in-booth games and competition.

There will also be educational talks by professional doctors and specialists from trusted institutions. Topics include "Bath demo and baby care", "Safety at Home", "Practical Tips on Breast-Feeding", as well as "Confinement traditions and myths". Visitors can enrich their parenting experience by attending one or more of these workshops by registering online at

In line with the exhibition's aim of reaching out to exhausted mothers who deserve something special, NiMe Shop has been brought in to provide the best deals in luxury bags. A well-established Singapore-based online store, NiMe Shop imports 100% authentic luxury products from boutiques and high-end departmental stores from Europe. Brands include Coach, Prada, Kate Spade, Burberry and more.

Visitors can also look forward lucky dips, bi-hourly cash draws, and a grand lucky draw during the exhibition. Visitors will get a chance at a lucky dip for a sure win prize with a minimum of $30 spent. With a minimum spend of $10, visitors can qualify for the bi-hourly draw, where winners will each walk away with $200 cash. The grand lucky draw is open to all, with no purchase required. Prizes include a Holiday Inn Baby Shower Package worth $1,800, LifeCasting Family Frame, Medela Freestyle Breast Pump, and 3 sets of Legoland Tickets and the top prize – a Balenciaga bag worth $2,590.

To sweeten the deal, 200 goodie bags for early birds will be given away daily at the exhibition.

Thirty randomly drawn visitors will also be invited to an exclusive post-event brunch at the Volvo showroom on 27 July. Besides attractive door gifts and leg massages, these parents will also get to enjoy free test drives courtesy of Volvo.

For more information, visit

Issued by Singapore Press Holdings Ltd
Co. Registration. No. 198402868E

For more information, please contact:

Ian Lim (Mr)
Marketing Manager
Sphere Exhibits Pte Ltd
DID: 6319 1653

Deror Wong (Mr)
Senior Executive
Corporate Communications & CSR
Singapore Press Holdings Limited
DID: 6319 1226

About Sphere Exhibits Pte Ltd

Incorporated in April 2008 and wholly owned by Singapore Press Holdings (SPH), Sphere Exhibits, which stands for "SPH Events, Roadshows and Exhibitions", aims to be the leading lifestyle event company behind exciting and innovative fairs, shows, events and exhibitions for mid to high-end consumers.

Backed by a committed and experienced team of professionals and SPH's comprehensive range of advertising platforms, these events with unique concepts will not only draw local audiences but also regional participants. Sphere Exhibits is committed to building memorable and quality events that will be founded on research, planning, an established network of resources, and a wild but solid imagination.

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers, Magazines and Book Publishing 

In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 3.05 million individuals or 76 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.

Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 270 million page views with 18 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs
(STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.


In the radio business, SPH has a 92.9% per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. 

Events and Out-of-Home Advertising

SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPH MediaBoxOffice.

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its second retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. SPH‘s latest retail development project, The Seletar Mall, is slated for completion by end 2014.

For more information, please visit