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Shin Min Daily News launches its first e-book - "Master Hsing Yun - Words of Wisdom"

Singapore, 15 November 2013 – Shin Min Daily News, published by Singapore Press Holdings (SPH), will be launching its very first e-book, “Master Hsing Yun - Words of Wisdom” (星云大师点智慧) on 17 November 2013 to coincide with the visit of Master Hsing Yun to Singapore.

Shin Min Daily News has been running a daily column on Master Hsing Yun, a renowned and well-respected Buddhist monk from Taiwan, and his words of wisdom since 2009.

A compilation of his anecdotes and quotes was published in 2011 and reprinted twice due to the overwhelming demand from readers. It sold 40,000 copies and was the best selling Chinese book of that year. A second book was subsequently published in 2012 and a third book in June 2013, both garnering rave reviews.


The articles in the series were extracted and edited from Master Hsing Yun's preaching, lecturing and writings over the years, and each consisted of a thought-provoking anecdote which brought out the everyday “living wisdom” one could adopt in our daily lives.


This e-book was built on the printed version of the first book, and is a collaboration between Shin Min Daily News and 
omy.sg, Singapore’s first bilingual-friendly news and entertainment website. The e-book is available on iTunes App Store as well as Google Play Store, for both tablets and smartphones.

This will be the first e-book of Master Hsing Yun in Southeast Asia, and will be made available in two versions – a simplified Chinese version and a traditional Chinese version. This will enable users from different countries around the world to access the e-book in their preferred Chinese forms on the go.

Mr Choo Chee Wee, Assistant Editor of Shin Min Daily News and editor of the book, remarked that the initial intention of publishing Master Hsing Yun’s quotes was to provide an oasis for urbanites to reflect and recharge. He said: “We are really glad that after running the Master Hsing Yun’s column in our newspapers for more than 1,400 days, it is still receiving widespread support. The availability of the e-book will enable city-dwellers to gain access to Master Hsing Yun’s living wisdom anywhere, anytime.’ 

Produced by 
omy.sg, the e-book app will be available for download at a promotional price of US$5.99 (usual price US$6.99) for iPhones and iPads and S$7.99 for android (usual price S$8.99) for the first three months. 





Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E 

For more information, please contact:
Adrian Cheong 
Manager 
Corporate Communications & CSR 
Singapore Press Holdings Ltd 
DID: 6319 2261 
HP: 9798 6097 
E-mail: 
cheongcy@sph.com.sg

About Shin Min Daily News

Shin Min Daily News was started on March 18, 1967. This light-hearted evening newspaper provides the latest on a wide range of local and international topics. The evening daily focuses on human interest stories and enjoys close rapport with its readers. Its current circulation is 135,000 and enjoys a readership of 473,000 on weekdays. Source: Nielson Media Index 2012

About 
omy.sg

omy.sg is Singapore's first bilingual-friendly (Chinese and English) interactive web portal by Singapore Press Holdings Ltd (SPH). It is available on mobile platforms via two apps on both iPhone and Android - omy News and omy Showbiz. 
The portal provides the latest news and info-tainment for web-savvy users who want to be engaged and involved with the news they read. 
omy.sg enjoys an average of 18 million page views* from 557,000* unique visitors per month, and is one of the top news/entertainment/blog sites in Singapore. 
omy.sg also manages a community of 3,000 bloggers registered with the omy Blog Club and is the only media in Singapore organising a series of social media events annually under its Singapore Social Media Fiesta branding, covering major social media platforms.
Source: Nielsen NetRatings, 2013

About Singapore Press Holdings Ltd

Main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia's leading media organisation, engaging minds and enriching lives across multiple languages and platforms. SPH has 19 titles licensed under the Newspaper Printing and Presses Act, of which nine are daily newspapers across four languages, and over 100 magazine titles in Singapore and the region. On an average day, – 3.05 million individuals or 76 percent of people above 15 years old, read one of SPH’s news publications. SPH’s internet editions of its major newspapers enjoy over 300 million page views with 20 million unique visitors each month. Other new media initiatives include AsiaOne, 
omy.sg, ST701, Stomp and The Straits Times RazorTV. SPH has also ventured into book publishing, broadcasting, out-of-home advertising and properties. For more information, please visit www.sph.com.sg.