SINGAPORE, 17 June 2005 - The Straits Times is 160 years young this year -- on July 15 to be exact.
It has been a rewarding experience for the English flagship daily published by Singapore Press Holdings, and also a very special privilege, to serve its 1.3 million readers, as Singapore’s most widely-read and respected newspaper.
Throughout these 160 years, The Straits Times has not been afraid to innovate and improve to meet the changing needs of its readers. In the last two years it undertook a complete makeover of both The Straits Times and The Sunday Times, adding new features and sections to both papers.
Its dedication to serve readers better has not gone unnoticed by fellow professionals abroad. ST has won some of the industry’s most prestigious awards, including those conferred by the Pacific Area Newspaper Publishers Association (Panpa), Ifra, the Society of Newspaper Design (SND) and the Society of Publishers Asia (Sopa).
It has served the Singapore public in more ways than one. The Straits Times School Pocket Money Fund, launched in 1999, has raised more than $14 million to support more than 10,000 needy students each year, providing them with a meal during recess or transport to school. The Fund received the National Volunteers and Philantrophy Centre Award for Innovative Fund-raising last year at the Istana.
"Our greatest satisfaction comes from serving our readers well and earning their respect and loyalty. We have become a part of their lives, telling their stories, sharing their hopes and aspirations, and helping to build a sense of community," said Straits Times Editor Han Fook Kwang.
"Our readers are the most important part of the paper and we want to dedicate our 160th anniversary to them."
Over the next six weeks, The Straits Times has lined up many fun-filled activities for them, prizes to win and super-value deals in the paper.
"We also want to showcase the journalism we are capable of with a photo exhibition to be held at several locations, the launch of a primary school newspaper, and the publication of an ultimate guide to Singapore distributed free with the paper on August 9. We promise that there will be something for everybody," added Mr Han.
This is what Straits Times readers can look forward to:
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About The Straits Times
The Straits Times, the English flagship daily of SPH, has been serving readers for 160 years. Launched on 15 July 1845, its comprehensive coverage of happenings in Singapore, the region and beyond, makes it the most-read newspaper in Singapore. It has a daily circulation of 390,000 and readership of about 1.3 million. The Straits Times’ key strength is in its world class coverage of news outside Singapore. With 10 bureaus in major cities around the world, The Straits Times correspondents bring world news to readers on a Singapore platter, helping them appreciate world events from a Singaporean perspective