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President S R Nathan Celebrates Be Yourself Day with Students Who Dare to Make A Difference - The New Paper Be Yourself Day is in support of President’s Challenge 2005

Singapore, 29 August 2005 - The New Paper Be Yourself Day is gaining increasing support from schools all over Singapore from 24 schools when it first started four years ago to 75 schools this year. 52 schools have hosted this event and raised a total of $97,937.63 to date this year. The other 23 schools will be holding its Be Yourself Day on August 31 or sometime in September.

The day designated by individual school as Be Yourself Day allows students to come to school dressed in their creative best to express their individual personalities. Students, while enjoying their creative freedom, will also be reminded of the less fortunate by making a donation. Since its inception, Be Yourself Day has been a fund-raising event for President’s Challenge, an annual charity event that benefits 54 charities.

This is the sixth year The New Paper is involved in raising funds for President’s Challenge. Like in previous years, students will also take part in The Most Creatively Dressed Contest.

President S R Nathan has been invited to grace this year’s Be Yourself Day celebration at Admiralty Secondary School on Wednesay, August 31 at 11.30am. The programme line-up for that day includes a Be Yourself Day (BYD) Fashion Show based on the theme of conservation with students creating their costumes using recycling materials. There will also be a fashion parade showcasing students in other creative outfits.


List of 75 participating schools in The New Paper Be Yourself Day 2005:

Issued by Singapore Press Holdings Ltd
Co. Regn No. 198402868E

For more information, please contact
Chok Huey Jiuan
Assistant Promotions Manager
Promotions & Events, Marketing Division
Tel: 6319 1518
Mobile: 9049 6509