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Singapore’s first laser navigation restaurant service robot debuts at Asia’s leading franchise event

Singapore 27 October 2015 – MOBOT Robotics, a local company striving towards innovation, technology, research and development, will be launching Singapore’s first restaurant service robot at Franchising and Licensing Asia (FLAsia) 2015. The event will take place from 29 to 31 October at Marina Bay Sands, Sands Expo and Convention Centre, Level One, Exhibition Hall B. Admission is free.

“The robot is the first of its kind in Southeast Asia and Singapore,” said Mr Joe Ong, Marketing Manager of MOBOT Pte Ltd, adding to its list of firsts. “So far no one has this kind of laser navigation robot that can move freely to serve orders,” he added. The service robot also allows customers access to the food menu and make enquiries. Showcased for the first time at an exhibition, visitors of FLAsia 2015 can look forward to being served drinks by the service robot at booth number B32.


Exclusive deals and booth activities at FLAsia 2015

The 10th showing of FLAsia has brought numerous irresistible deals together under one roof for the convenience of visitors. Apart from providing free sampling of their products, exhibitors have put out numerous deals for serious franchisees to consider while they are perusing some 200 brands and franchises in the exhibition hall.

Attendees are encouraged to visit exhibitors at their booths to better understand the terms and conditions required for these exclusive deals.

31 new exhibitors have joined FLAsia 2015, a part of which are international brands. These brands include Chili's® Grill & Bar from USA, Flip Out from Australia, Café Droptop from South Korea, Farm Designs from Japan, Metro Kids Company from Portugal and Sanondaf from Malta.

Besides showcasing top international franchise and license brands, FLAsia will feature a series of talks and presentations. A total of 13 experienced presenters will take to the stage across the three-day event, with the aim of helping visitors gain greater knowledge on the basics of franchising, legal aspects, intellectual property rights, and trademarks in franchising.

View the schedule at:


About FLAsia 2015

FLAsia is the International Event for Entrepreneurship, Business Opportunities & Intellectual Property Rights in Asia. The 10th edition of FLAsia promises a substantial representation of established and promising international brands and franchises.

Themed “Activate Your Ambition”, this year’s FLAsia pushes visitors to act upon their dreams; to take the first step by attending the event and walk the floor where many franchisors and consultants are present to help them along their entrepreneurial journey.

FLAsia is presented by Franchising and Licensing Association (FLA) Singapore, and organised by BizLink Exhibition Services Pte Ltd, a subsidiary of Singapore Press Holdings Limited (SPH).

For a list of participating exhibitors and brands at FLAsia 2015, visit




Issued by Singapore Press Holdings Ltd
Co. Registration. No. 198402868E

For more information, please contact:
Melissa Teo (Ms)
Assistant Marketing Manager
BizLink Exhibition Services Pte Ltd 
DID: 6848 5936 

Germain Chong (Ms)
Marketing Executive
BizLink Exhibition Services Pte Ltd 
DID: 6848 5257

Deror Wong (Mr)
Assistant Manager
Corporate Communications & CSR
Singapore Press Holdings Limited
DID: 6319 1226

About Franchising and Licensing Association (Singapore) (FLA)

Franchising and Licensing Association (Singapore) (FLA), started as Singapore's national franchise body. It was one of the founding members of the World Franchise Council. FLA, formerly known as Singapore International Franchise Association (SIFA), was established in 1993 with the mission to nurture and develop Singapore's franchise industry.

Heeding the Singapore Government's call to move towards a knowledge- based economy; coupled with the increasing synergy between Franchising, Branding and Technology Licensing, the Association has taken the initiative of enlarging the membership representation and scope of the Association to include companies engaged in Branding and Technology Licensing.

Promoting Singapore as a franchise hub and coupled with members' common objective of business growth and expansion through franchising and licensing formats, the Association seeks to continually promote the platforms of Entrepreneurship and Internationalism in the industry.

Promoting the use of franchising, licensing and branding as a growth strategy for Singapore enterprises, FLA works with its members to upgrade professionalism and self-regulate, thus enhancing and protecting the image of franchising, branding and licensing. This is achieved through education programmes as well as platforms for exchanging ideas & exploring areas for co-operation.

FLA through its partnership with government agencies and national franchise and licensing bodies in other countries also assist members in their international marketing programs.


About BizLink Exhibition Services Pte Ltd

BizLink Exhibition Services Pte Ltd is Singapore’s leading exhibition organiser in the fields of gifts and premiums, stationery and office solutions, printing, packaging and signage, and also in the sector of franchising and licensing.

By enhancing our exhibition and event management expertise with alliances and other capabilities, we help move clients forward to achieve their business aims. With a dynamic team having over 30 years of collective relevant experience, deep industry and business expertise, broad media resources and a proven track record, BizLink Exhibition Services is fully committed to providing utmost quality services, delivering exceptional results.


About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms. SPH has 19 titles licensed under the Newspaper Printing and Presses Act, of which nine are daily newspapers across four languages. On an average day, 3.05 million individuals or 76 per cent of people above 15 years old, read one of SPH's news publications. Beyond print, SPH's suite of digital products includes online editions of newspapers and magazines, as well as mobile applications. Our online products enjoy 360 million page views with 23 million unique browsers every month. Other new media initiatives include AsiaOne,, ST701, Stomp and SPH Razor. SPH has also ventured into book publishing, broadcasting, out-of-home advertising and properties. For more information, please visit