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Splash into Spring at Paragon from 20 March to 5 April 2009

Singapore, 18 March 2009 – With the arrival of Spring, Paragon has lined up a host of fashion shows and promotions to keep shoppers updated on what’s in vogue and chic this season. This year’s theme for Paragon Spring / Summer, Splash into Spring, is all about a fresh and fanciful display of the new Spring fashion and design. Multi-coloured graphic and floral-designed installations dot the Paragon atriums, giving the upscale mall a contemporary Spring look.

Exclusive promotions also await shoppers at the mall from 20 March to 5 April:

Shopping bliss awaits those with Citibank Paragon Platinum MasterCard
Indulge in the joys of Spring/Summer when you use your Citibank Paragon Platinum MasterCard. Receive $30 Paragon shopping vouchers when you charge a minimum of $300* in a single receipt. All other Citibank credit cardmembers will receive $20.

Pretty-in-Spring Gift for you!
The first 200 Citibank Paragon Platinum MasterCard members to charge $800* (max. 2 same-day receipts) will also receive a Make Up Store cosmetics set worth over $50.

* Limited to one redemption per cardmember per day, while stocks last. Bill payments and medical charges are not eligible.

Cherish all your picture-perfect moments
Purchase an elegant glass photo frame for only $15 when you spend a minimum of $100, and you’ll be able to smile at your favourite photos for years to come. While stocks last.

The Best of Spring/Summer (By Invitation only) at Paragon Main Atrium
The main atrium will be transformed into a fashion show stage and runway to showcase the latest collections at Paragon. These are the brands on showcase:

Friday 20 March 7pm GUESS
Thursday 26 March 7pm Mondial
Friday 27 March 7pm
Saturday 28 March 3pm Miss Sixty
Calvin Klein Jeans
Saturday 4 April 3pm Fox Kids
    5pm GG<5

Hair by Action Hair Salon Makeup by Make Up Store

Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E

For more information, please contact:

Ina Se
Senior Manager
Advertising & Promotions
Orchard 290 Ltd
DID: 6830 3812

Eileen Quay
Assistant Manager
Advertising & Promotions
Orchard 290 Ltd
DID: 6830 3813

Sherlyn Yap
Corporate Communications
Singapore Press Holdings Limited
DID: 6319 1226
H/P: 9177 0747

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrates its 25th anniversary this year. It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers and Magazines
In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 2.9 million individuals or 79 per cent of people above 15 years old, read one of SPH’s news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 150 million pageviews with 9 million unique visitors every month. Apart from SPH AsiaOne portal, SPH’s online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine,; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.

SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 FM in Mandarin and Radio 91.3 FM in English.

Outdoor Advertising
In addition, SPH has ventured into outdoor advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s largest outdoor motion display advertising network media company and a 35 per cent stake in TOM Outdoor Media Group, a leading outdoor advertising company in China.

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore’s main shopping belt. SPH’s wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.

Corporate citizenry
As an industry leader, SPH is an active corporate citizen and supports a wide range of community and charitable causes, ranging from education, arts and culture to conservation and sports. For its contributions to the community, SPH was named the Top Corporate Giver by the National Volunteer and Philanthropy Centre in 2005 and has been bestowed the Distinguished Patron of the Arts award by the National Arts Council every year since 1993. It also received the Partner of Heritage award at the 2008 Patron of the Heritage Awards ceremony organised by the National Heritage Board.

About Orchard 290 Ltd

Orchard 290 Ltd is a subsidiary of SPH, who owns and manages Paragon and Paragon Medical - a 14-storey medical tower sitting atop the shopping podium.

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