Singapore, 8 February 2010 - Singapore Press Holdings’ (SPH) Malay daily, Berita Harian, today launched two weekly supplements for primary and secondary school students. They are Gen G (short for Generasi Geligaor Intelligent Generation) for primary school students and i3 (pronounced as i-Cube, an acronym for Inspirasi, Innovasi & Idea or Inspiration, Innovation & Idea) for secondary school students.
The launch was held at SPH News Centre in conjunction with “Inspirasi Geliga”, Berita Harian’s annual sharing session on preparation for the PSLE and GCE `O’ level examinations. The event was graced by Senior Parliamentary Secretary for Ministry of Education and Ministry of Home Affairs, Mr Masagos Zulkifli.
The compact pull-outs are designed to stimulate students’ learning through engaging and interactive content. Gen G features interesting content suitable for primary school students, including regular columns on general knowledge, topical science facts, and interesting profiles such as a zookeeper's job at the Night Safari.
i3 is targeted at secondary students and offers news articles, features on teen-centric issues such as teenage pregnancy and delinquency, interesting happenings in schools, and other exciting reads.
The two-in-one supplement also carries teaching aids for the classrooms. The centre-spread inside each issue features weekly highlights of major news around the world to keep students up-to-date with current affairs. Students are also encouraged to submit their own creative works, such as essay compositions, short stories and poetry. They stand a chance to win book vouchers if their works are published.
Commenting on the new student supplements, Mr Masagos Zulkifli said: “Since its first issue, published on 4 January this year, Gen G and i3 have presented readers with contents which are lively, dynamic and vibrant. More importantly, they include general knowledge, sciences, language, culture and creative expressions in the forms of cerpen(short story), sajak(poetry) and exercises to hone their language skills. I hope this exposes students to the relevance and application of the Malay language in their daily lives and the currency of the language. I am sure that apart from students, teachers can also make use of Gen G and i3 to engage students during lessons so as to enliven the learning of the Malay language in the classrooms."
Mr Guntor Sadali, Editor of Berita Harian, said: “As the only Malay daily in Singapore, we have a responsibility to preserve the Malay language, especially among the younger generations. Through the engaging and interactive elements found in Gen G and i3, we hope to inculcate the habit of reading Malay newspapers and make it an enriching experience for the young.”
Some sections in Gen G include:
Some sections in i3 include:
The new student supplements are distributed together with Berita Harian every Monday and are available only via school subscriptions. Schools which are interested to subscribe can contact SPH’s Circulation Department at 6319 1005 / 6319 2212 or
Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E
For more information, please contact:
Mr Nazri Hadi Saparin
Berita Harian / Minggu
D: 6319 5038
M: 9150 0302
Ms Selina Esther Lim
Tel: 6319 1872
About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrated its 25th anniversary in 2009. It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.
Newspapers and Magazines
In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 3 million individuals or 79 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 225 million pageviews with 14 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine, rednano.sg; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and 91.3FM in English.
In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s largest outdoor motion display advertising network media company.
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.
About Berita Harian
Established in 1957, the Malay daily covers a wide spectrum of topics from politics and sports to culture and religion. It is a paper which speaks with authority and understands the needs and interests of the Malay community.