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Lianhe Zaobao’s Crossroads celebrates first anniversary

Singapore, 1 April 2010 --- Crossroads, the weekly section on new citizens in Lianhe Zaobao will celebrate its first anniversary this Sunday with the launch of a book and a gathering for its columnists and news makers.

The legendary investor Jim Rogers, Singapore Chinese Orchestra’s music director Ye Cong, script writer Liu Liu, who is behind the popular TV serial “House Slaves", and museum volunteer Yoshie Osawa from Japan are just some of the many faces featured in Crossroads, a special feature in Lianhe Zaobao on new citizens and Permanent Residents in Singapore. Published every Monday in Lianhe Zaobao, the Chinese flagship of Singapore Press Holdings, Crossroads is also a platform to promote better understanding and integration between new citizens and Singaporeans.

Since its launch on 13 April 2009, Crossroads has featured over 300 personalities of different origins and nationalities.They include Singapore Chinese PR Zhang Yuanyuan who had caused an uproar among netizens by joining the women’s militia contingent as part of China’s 60th National Day Parade.

In conjunction with Crossroads' first anniversary, Lianhe Zaobao is organising Faces of Crossroads, a gathering for Crossroads' columnists to interact with the news makers who were featured in the section. Guest of Honour is Mrs Lim Hwee Hua, Minister in the Prime Minister's Office and Second Minister for Finance and Transport.

Highlights of the event include a short film about new citizens and the launch of “Legal Matters in Singapore", a compilation of articles featured in Crossroads.

This event is supported by the National Integration Council.

Details of Faces of Crossroads as follows:

300 faces, 50 weeks - Faces of Crossroads
Date: 4 April 2010, Sunday
Time: 2.45pm to 5.30pm
Venue: SPH News Centre Auditorium

Programme:

  • 1430 Registration
  • 1440 Arrival of GOH
  • 1445 Welcome speech by Mr Robin Hu
    Senior Exec Vice-President (Newspaper Services/Chinese Newspapers)
  • 1455 Speech by GOH, Mrs Lim Hwee Hua
    Minister in the Prime Minister's Office,
    Second Minister for Finance and Transport
  • 1505 Cake-cutting ceremony
  • 1510 A video presentation of the story of 3 immigrants
  • 1520 A power-point presentation of Crossroads, the first anniversary
    Faces of Crossroads to share their stories on stage
  • 1600 Tea Break
  • 1630 Launch of “Legal Matters in Singapore”,
    a compilation of articles by columnist Chung Ting Fat
  • 1635 Performance by Faces of Crossroads
    (Highlights: Belly dance, Hip Hop dance, Korean musical instrument performance and cross talks by children of Jim Rogers)

For media queries, please contact Zhou Zhao Cheng at 9056 3905/ email: zhouzc@sph.com.sg or Maureen Ho at 96250322/ email: hosf@sph.com.sg.

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact:

Zhou Zhao Cheng
Editor, Crossroads
Lianhe Zaobao
HP:90563905
Email: zhouzc@sph.com.sg

Maureen Ho
News Editor, Zaobao Sunday
HP: 96250322
Email: hosf@sph.com.sg

Francis Mah
Manager
Corporate Communications Division
Tel: 6319 1028
Email: mahys@sph.com.sg

About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrated its 25th anniversary in 2009. It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers and Magazines
In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 3 million individuals or 79 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 225 million pageviews with 14 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine, rednano.sg; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.

Broadcasting
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and 91.3FM in English.

Outdoor Advertising
In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s largest outdoor motion display advertising network media company.

Properties
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.