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SPH Ink Awards 2010 Celebrates the Best in Creative Print Ads

Singapore, 27 May 2010 – Leading media group Singapore Press Holdings (SPH) invites all advertising agencies, advertisers and advertising-related organisations to submit their best advertisements and ad campaigns to the SPH Ink Awards 2010.

The SPH Ink Awards honours the best print advertisements published in any of SPH’s 17 newspaper titles.


Mr Leslie Fong, Senior Executive Vice-President of SPH’s Marketing Division, said: “The awards give us the chance each year to recognise and celebrate the best of the best creative print ads -- and recognise the advertisers and the creative talent behind them.”

There are six categories in this year’s Ink Awards, namely:
A) Print Single – English
B) Print Campaign – English
C) Print Single/Campaign – Chinese
D) Print Classified/Recruitment/Notice
E) Print Creative Media Buy
F) Integrated Campaign


The Integrated Campaign category was first introduced at last year's Ink Awards. To be eligible for this category, campaigns must have appeared on at least one other SPH marketing platform, apart from newspapers.

SPH’s comprehensive suite of marketing platforms includes more than 100 magazine titles, 2 radio stations, out-of-home as well as online media, including Internet TV.

Entry Submission
To be eligible for the Ink Awards, entries must have appeared in any of the 17 SPH newspaper titles during the period of 1 June 2009 to 31 May 2010. The submission deadline is 30 June 2010.

The winners of Ink Awards 2010 will be announced at a gala event in August. The top entry of each category will win $3,000 in cash, as well as a complimentary full-page advertisement in either of SPH’s flagship newspapers - The Straits Times or Lianhe Zaobao.

In addition, the six top entries will also be eligible for the Grand Prix, where the winning entry will be awarded up to $16,000 worth of cash prizes. The advertiser will also enjoy a complimentary full-page advertisement in either The Straits Times or Lianhe Zaobao.

More details can be found at www.sphinkawards.com.sg

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact:


Adrian Cheong
Manager
Corporate Communications
Singapore Press Holdings Ltd
DID: 6319 2261
Mobile: 9798 6097
Email:
cheongcy@sph.com.sg

Angelia Tay
Brand & Communications Manager
Product Branding and Promotions – Marketing Division
Singapore Press Holdings Ltd
Tel: 6319 8850
Mobile: 9682 8950
Email:
angeliat@sph.com.sg

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrated its 25th anniversary in 2009.  It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers and Magazines
In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 3 million individuals or 79 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.


Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 225 million pageviews with 14 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine, rednano.sg; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy.sg, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.

Broadcasting
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and 91.3FM in English.

Events and Outdoor Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s largest outdoor motion display advertising network media company.

Properties
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.