The 2026 FIFA World Cup is almost here — and football fever is already taking hold.
From June 11 to July 19, the world's biggest sporting tournament unfolds across the United States, Mexico, and Canada. But even before the first whistle is blown, brands will have the chance to experience the excitement firsthand.
Powered by SPH Media, Football Fiesta 2026 is a five-a-side corporate football tournament that brings corporate teams across Singapore together through sport, competition, and community — all wrapped in a full-day festival experience.
Where Football Meets Festival Energy
Taking place on 7 June 2026, Football Fiesta is designed to be a celebration as much as a competition. Think less corporate event, more carnival with a scoreboard.
Each company registers up to seven players — five starters and two substitutes — with mixed-gender and cross-department teams actively encouraged. In many ways, the event mirrors the dynamics of the workplace itself, where collaboration and shared goals drive success.
Just like in any football game, you don't need to be on the pitch to enjoy it. Friends, families, and colleagues can soak in a full day of football-themed games, live music, lucky draws, interactive booths, food and beverage stalls, and health and fitness experiences — all while cheering on their corporate teams from the sidelines.
Football Fiesta 2026 is also presented in partnership with homegrown technology company Sea Limited, with SportCares — the philanthropic arm of Sport Singapore — as the official social cause. Through this collaboration, the event amplifies community programmes that use sport to build stronger social connections across Singapore.
Score Big, On and Off the Field
The tournament will see corporate teams competing for both bragging rights and attractive prizes. Teams stand to win:
- Champion: $5,000 cash
- Runner-up: $3,000 cash
- 2nd Runner-up: $1,000 cash
- 3rd Runner-up: $500 cash
Every registered player also receives a curated goodie bag worth $150, with invitations extended to friends and family to join the celebration.
Beyond cash prizes, Football Fiesta offers participating brands something even more valuable – unparalleled exposure across the SPH Media network. This includes print advertising in selected lifestyle media titles, shared logo credits across our leading flagship dailies The Straits Times and Lianhe Zaobao, and event publicity valued at more than $300,000.
Take Your Place on the Pitch
As football fever sweeps across the world, this is your chance to put your brand right in front of Singapore’s most engaged audiences — on and off the pitch.
Corporate participation packages start from $12,000, or $6,000 plus product contribution — including team entry, curated player experiences, and brand visibility across all event materials. Participation also contributes directly to SportCares and their mission of empowering communities through sport.
Ready to play? Brands interested in participating and securing a place in the tournament are invited to speak with their account manager, or hit the “Contact Us” button below.
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