SPH Media takes home most wins at WAN-IFRA’s Digital Media Awards Asia, including top nods in audience engagement
SPH Media won 9 prizes — five Gold and four Silvers — at the WAN-IFRA Digital Media Awards Asia 2025. This is the biggest haul among the publishers at this year’s prestigious awards, which recognise news media organisations that are leaders and innovators in the adoption of digital media strategies.
The Straits Times (ST) bagged seven awards, while our young audience products, HeyKaki and thrive, took home the other two prizes during the award ceremony at the Pullman Kuala Lumpur City Centre on 23 April.
Among these are the gold and silver awards for audience engagement. ST’s series of nine posters — each representing a music era — during Taylor Swift’s Eras Tour in Singapore in March 2024 took home the gold.
Created by ST correspondent Yamini Chinnuswamy and executive artist Billy Ker, the posters featured hand-drawn illustrations and photographs that match each era, and were filled with factoids, achievements, and news from that period. It brought an increase in print sales of ST by more than 8,000 copies over the nine days that it ran, and over 4,000 downloads of the soft copies.
The nine-part Taylor Swift infographic that made up a giant poster. ST ILLUSTRATIONS: BILLY KER
Meanwhile, the How Well Do You Know series by HeyKaki, won the silver in the same category. The videos, in Chinese with English subtitles, saw young Singaporeans challenging themselves on how well they know their siblings, dads, work besties, bros, and even couples.
Check out the full list of winners here:
Best News Website
- Gold: The Straits Times | How food diary videos on social media can impact your body image
Best Lifestyle or Sports Site
- Gold: The Straits Times | An inside look into kitefoiler Max Maeder’s Olympic quest
- Silver: The Straits Times | Sounds of Singapore
Best Data Visualisation
- Gold: The Straits Times | Drowning in plastic: The oceans’ growing constellations of trash
- Silver: The Straits Times | From pineapple to plastic: How playgrounds in Singapore have evolved
Best Newsletter
- Silver: The Business Times | thrive
Best Podcast
- Gold: The Straits Times | Green Trails – An audio trail bringing green issues alive
Best in Audience Engagement
- Gold: The Straits Times | 9-part Taylor Swift infographics that make up a giant poster
- Silver: HeyKaki | Young Singaporeans Challenge: “How Well Do You Know” Series
Now in its 16th year, the Digital Media Awards Asia — organized by the World Association of News Publishers (WAN-IFRA) — received 193 entries from publishers across the region, competing in 13 award categories.
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