Audience spotlight: Connect with Singapore’s young audiences

Features

Planning campaigns for young audiences? 

Explore our different channels that create highly relatable and engaging content with young audiences that resonate the most with them and where they spend their time. Our diverse channels reach them through captivating videos on YouTube, Instagram, and TikTok, compelling podcasts, informative articles, and dynamic in-person events.  

Check out this handy guide on effectively reaching this community in English, Chinese, or Malay with formats and messaging that are authentic and relatable.

Journey through their videos and podcasts below.

Experience them now
@heykaki.sg

What's the highest you have spent on Grab in a month? 🚗 Join @buff baby @yeexeee @Nicholas Teo @Sew @Jcgrace @Kelvin Learns Investing as they share their wildest spending habits through a game of "The Price is Right", where they embark on a journey to become savvy spenders on our full video! . . . #singapore #storytime #genz #money #spendinghabits #grab #heykakisg

♬ original sound - HeyKaki 嘿卡奇 - HeyKaki 嘿卡奇
@thrivebt

Are blind boxes a sound marketing strategy or predatory business practice? 📦👀 #labubu popmart #blindbox #fyp #thriveBT

♬ original sound - thrive. by The Business Times - thrive. by The Business Times

Contact us if you are interested in exploring collaborations with us.

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