Harper’s BAZAAR Singapore’s 2024 refresh: Your front row access to fashion, beauty, celebrities, and culture
Harper’s BAZAAR Singapore presents a new look in the print edition and its website in March. The new aesthetic and digital presence seamlessly weaves the timeless with the contemporary, and underscores its position as the fashion authority in the region—and beyond.
Enhanced experience across platforms
The print edition now comes in a more compact format with clean, design aesthetics. It is still power-packed with all the latest trends, celebrity exclusives and high fashion editorials, as well as longer reads on trends and personalities.
Continuing the new design aesthetic, the website sports a refreshed look with an enhanced user experience, a new, dedicated content pillar on celebrities, and even more content on fashion news, trends and curated shopping collections.
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Special advertising packages Celebrate the refreshed Harper’s BAZAAR Singapore with special packages available on offer until 30 April 2024. Reach out to your SPH Media account manager for more information, or connect with us through the Contact Us button below. |
Front row access to fashion, beauty, celebrities and culture
Harper’s BAZAAR Singapore’s social media channels, such as Instagram and TikTok, continue to buzz with up-to-the-minute updates, creating many viral moments. Whether it's a groundbreaking fashion event or a pivotal cultural moment, followers get the latest news, trends and exclusive celebrity content for a quick, yet comprehensive snapshot of the latest in style.
The magazine’s signature features include Fabulous At Every Age, which offers style advice on trends across different ages, and A Fashionable Life, which gives readers a peek into some of the most glamorous and stylish homes in Singapore.
It continues to engage, surprise and delight with highly discerning and curated editorials on fashion, watches and jewellery. The BAZAAR Man section has been expanded to include even more content across different categories and all the hottest celebrities, while the Watches and Jewellery section has a new regular column on collectors.
Reach engaged audiences with customised 360° content
Harper's BAZAAR Singapore continues to stay at the forefront of fashion's ever-evolving narrative, with a 360° content strategy that mirrors the multifaceted and multi-platform reader consumption habits of audiences. This strategy is a trifecta of print, social and digital media, each element complementing the others to offer a holistic experience.
In the March 2024 issue, Harper’s BAZAAR Singapore collaborated with Chanel for a watches and jewellery showcase, Longchamp, for a feature on its key Spring/Summer 2024 accessories, and Prada, for an exclusive feature on Thai actress, Toey Jarinporn, who’s also BAZAAR’s digital cover star on Instagram.
Banking on exclusive celebrity access and its fashion and style know-how, Harper’s BAZAAR Singapore believes in creating content that is conceptualised and crafted for each platform—whether it’s on TikTok, print, or digital—based on what the audience is looking for.
For partners, this customised 360° content, tailored to achieve your goals, reaches different audiences in different story-telling formats, bringing your message across in ways that are engaging and fresh, yet still staying on brand.
Leading conversations in fashion and style
Harper's BAZAAR Singapore doesn’t just participate in fashion conversations, it leads them. With unparalleled access to the most illustrious names and a community of influential style mavens, the title brings its audience exclusive insights and stories.
As a regional fashion authority, it continues to spotlight global talent and headlining celebrities, ranging from powerhouses like Bright Vachirawit and Heart Evangelista, to supermodel Cindy Crawford and comedian Ronny Chieng.
It is also at the forefront of mentoring the young fashion and creative community in Singapore with BAZAAR Academy, offering brands powerful and impactful partnership opportunities.
Across multiple touch points of print, digital, social media and events, there are myriad ways in which brands can reach and engage captive audiences through collaborations with Harper’s BAZAAR Singapore - a trusted, regional fashion authority.
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